Mercado Capital

Project Overview: A national financing and equipment leasing corporation had recently moved into a new office and needed to update its visual brand to project a more professional image and reflect the company’s current status and aspirations.

Strategy: NewDoor implemented a comprehensive redesign of the company’s sales materials and corporate visual identity. We also carried out a full repackaging of the organization’s sales program.

Initiatives: Advertising, brand packaging, logo update, visual identity and graphic design.

www.mercadocapital.com